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Firefox and Opera launch new browsers to challenge Microsoft

From Times Online
June 12, 2008

Upgraded versions of Firefox and Opera are aiming to unseat Internet Explorer as& Web the dominant web browser

Jonathan Richards

Internet Explorer (IE), the world's most widely used internet browser, will come under further pressure in the coming weeks following the release of updates to two free alternatives - Firefox and Opera.

The two browsers, which between them are installed on about one computer in five, will this month both release new versions which sport a range of features aimed at making the web faster, easier and more secure to use.

Firefox 3 - the third iteration of the browser made by Mozilla, an open-source software group - claims to be able to browse the web seven times faster than IE, which is made by Microsoft. A webmail page, for example, will load in 60 milliseconds, compared with 413 milliseconds on IE.

It also aims to reduce the amount of time spent using search engines by letting people find previously visited web pages by typing search terms directly into browser's address box. The browser then trawls through the pages in its memory and brings up a list of pages whose URLs contain the words. (It does not search the body text on web pages that have been visited - unlike Opera's new product.)

Among Firefox 3's other new features is the ability to choose a look and feel for the browser to match your operating system. When installed on Mac, it has a greyish tinge to suit Apple's favoured look. On a Windows machine it is blue, and on Linux a greyish orange.

It also allows users to install "add-ons" to the browser. One, for example, changes the language of the spell-checker used when you type onto web pages such as blogs. Another sets the "zoom level" for web pages, letting you increase the text size and store the preferred magnification for each website.

Tristan Nitot, the president of Mozilla Europe, said that the developers had worked closely with Google and a security organisation called StopBadware.org to enable the browser to update its security settings, and warn users off sites that looked suspicious.

"The web is central to our lives, and if your browser is slow, insecure, or tends to crash, it prevents people from having an enjoyable experience on the internet," he said.

Opera, which has a much smaller share of the market than Firefox - about 1 per cent - has meanwhile focused its efforts on synchronising web browsers on phones and PCs. Opera makes its browsing history available to other devices, which means that people can use Opera Link on their phones to search for a page that they visited last night on a PC.

"Opera 9.5 is all about the ability to take 'your web' with you wherever you go," Tatsuki Tomita, VP of consumer products at Opera, which is based in Norway, said.

A clever aspect of the updated Opera browser is that when looking for a previously visited page, a person can type directly into in the address line a word that was contained in the body text of that page and the browser will find it.

For instance, if you'd found a page of hotels.com that gave details of a hotel in Brighton, you could type Brighton into the address box and Opera would find the page. Firefox's browser would only find it if the word Brighton appeared in the title of the page or in the URL itself.

The Opera browser also has a neat feature which lets a user return to the last page he or she visited with two clicks of the mouse - dispensing with the need always to move the mouse up to the 'back' button continually.

Opera 9.5 is available for free download from today. Mozilla said that Firefox 3, which is also free, will be released next Tuesday.




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More Useful Tips For The Aspiring Online Marketer

When first starting out in the business of internet marketing, it is useful to know as many internet marketing tips to help you along which not only can save you an enormous amount of time but also money from having to buy a heap of questionable ebooks.

In your quest however you may be overwhelmed by too much information overload because there are so many internet marketing tips out there that you will be indeed swamped. Not to mention that some of the advice will even be conflicting.

You may also end up subscribing to a heap of email newsletters that you may or may not need and start getting loads of offers which claim to have the best internet marketing program on the planet.

So listed below are some useful Internet Marketing Tips for you:

Internet Marketing Tip # 1 - Focus

Do a business plan - Choose a business model for yourself. Establish what it is you want to do. Are you planning to sell ebooks, software or affiliate marketing? Or perhaps you are thinking of promoting and selling your own physical products online?

Internet Marketing Tip # 2 - Choose A Mentor

Once you've decided on what you are going to do, find a suitable mentor who can guide you in your chosen field. Select a mentor whom you feel comfortable with and stick to one. Many have made the mistakes of following a mentor too many and found out at the end that not only did they end up not having the time to follow the guidance of any of the mentors but they also ended up wasting their hard earned money.

Internet Marketing Tip # 3 - Acquire Writing Skills

You will discover that a lot of what you will be doing online involves writing, especially copywriting. Therefore, study and learn how the various sales letters that you read are written and how they are constructed. These skills will be needed when you start writing your own sales letter copies, your web pages or your own articles that will drive traffic to your site.

Internet Marketing Tip # 4 - Invest In Your Business And Equip Yourself

If you are new to the world of internet marketing, then you are definitely going to need to a certain extent some necessary knowledge and training. Collecting internet marketing tips alone is insufficient to set you on a successful path in internet marketing. Not only will you need to invest in your business but you will also need to equip yourself with the right knowledge otherwise you will find internet marketing to be a long, hard and very confusing journey.

Follow the tips outlined above and you will be off to a flying start




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